Practical knowledge for digital product and project management
Plain Digital connects research with professional experience to explore the challenges of managing digital products, projects and transformation.
The focus is on understanding problems, examining different approaches and identifying practical steps that people can experiment with in their own work.
Whether you're developing a product, managing a project, exploring AI or improving an existing process, you'll find ideas and resources to support your decisions and professional learning.
Explore
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Exploring the ideas, decisions and challenges behind digital project and product management.
I draw on academic research, industry publications, books and professional experience to investigate established practices, emerging ones and the assumptions that influence how we work.
Topics include:
Product and project management: Understanding problems, defining requirements, prioritising work and making informed decisions.
Digital transformation: Examining how organisations introduce technology, adapt processes and manage change.
AI and technology adoption: Investigating where emerging technologies create value, what limitations they introduce and what we need to understand before adopting them.
Collaboration and delivery: Exploring dependencies, communication, stakeholder relationships and the coordination required to deliver digital products.
Professional learning: Considering how people develop knowledge, skills and judgement throughout their careers.
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Turning observations, research and professional experience into approaches people can test in their own work.
I explore practices that have proved useful in different situations and consider how they might be adapted to new challenges.
They focus on activities such as:
Analysing problems: Asking questions, gathering evidence and investigating the context before committing to a solution.
Planning delivery: Breaking down complex initiatives, identifying dependencies, understanding risks and defining achievable next steps.
Evaluating ideas: Assessing product opportunities, customer needs, proposed features and potential improvements.
Working with AI: Identifying appropriate use cases, experimenting with tools and evaluating their outputs, limitations and risks.
Developing professional judgement: Using inquiry, experimentation, feedback and reflection to improve decisions over time.
The intention is to make lifelong learning part of everyday professional practice, through manageable activities that connect what we read with what we actually do.
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Learning from the people behind digital products, projects and initiatives.
Through interviews and conversations with founders and professionals, I explore what happens beyond established frameworks, methodologies and recommendations.
These discussions look at how people approach their work, the decisions they make, the challenges they encounter and how their thinking evolves through experience.
Subjects include:
From idea to implementation: How people identify problems, develop solutions and bring digital products into use.
Decision-making: How founders and professionals evaluate opportunities, manage competing priorities and make trade-offs.
Technology in practice: How people use AI and other digital tools, including their benefits and limitations.
Challenges and experimentation: What people discover when expectations meet practical constraints.
Learning through experience: How individuals develop knowledge and adapt their approaches as their work evolves.
Have a question or an experience to share?
Is there a question about digital product or project management you'd like me to investigate? A professional practice you think deserves more attention? Or an experience that others could learn from?
I welcome questions, suggestions for future articles, opportunities for interviews and conversations about digital initiatives.